by Garvit | Jul 19, 2024 | Marketing
Everyone knows how critical websites are for businesses of all shapes and sizes. A good-looking, modern, and functional website is table stakes for any business wanting to stay relevant in 2024. Businesses spend tens of thousands of dollars to produce a website that...
by Garvit | Jul 12, 2024 | Brand, Marketing
In the post-Covid, hyperconnected society of 2024, businesses cannot afford not to have a brand website. Websites are fundamental to a modern business’s branding and marketing stack. They are an essential platform for brand presentation, communication,...
by Garvit | Feb 6, 2024 | Marketing
Every year, the biggest companies in the world publish prediction reports on what will happen to consumers in that year. The year 2024 is no different, and we have tons of research available to decipher what is going to happen. We are in what researchers call the...
by Garvit | Jul 24, 2023 | Marketing
If there is a word full of “woo” in digital marketing, it is SEO (Search Engine Optimization). Used interchangeably for an optimization technique & a person who does the optimization, SEO is the quintessential algorithm-chasing game. From Keyword stuffing to...
by Garvit | Jul 11, 2023 | Marketing
HubSpot is one of the most popular CRM and Marketing automation tools out there. It was established with the core principle of “inbound” marketing, which recognizes that individuals prefer not to be interrupted or bothered by marketers and salespeople but...
by Garvit | Sep 23, 2022 | Marketing
It is a million-dollar, nay, billion-dollar question: which is better between Facebook ads and Google ads? The answer is complicated and depends on the goal of your advertising campaign and many contextual factors. However, if your advertising goals are clear, it is...