by Brittany Thompson | Jun 23, 2020 | Brand
As you browse for agencies to work with, you will notice a common word that many will use as a description of part of their process: Brand Discovery. What is Brand Discovery Session? A brand discovery session is how many agencies would describe your initial...
by Melissa Wong | Aug 28, 2019 | Brand
“It feels like a fantastic cherry on top of a sundae that’s been in the works for at least two years, and maybe a bit more.” – Katherine Lazaruk, LZRK Consulting Inc. We asked Katherine Lazaruk of LZRK Consulting Inc: What have been the...
by Melissa Wong | May 30, 2019 | Brand, Marketing
Here’s something you need to know: Your brand is so much more than a logo! A front row audience member of a business association recently captured REX’s very own Allison Bran speaking about what “building a brand” truly means. If you’re at the point where...
by Melissa Wong | Mar 29, 2019 | Brand, Marketing
Last month, Melissa and Tessa from the REX team attended an industry presentation on brand positioning led by April Dunford and we thought that you entrepreneurs and visionaries out there in the early days of brand building might benefit from this great information!...
by Melissa Wong | Nov 7, 2017 | Brand, Culture
Working with brands has always been our thing. Developing brands from scratch, helping brands grow, and strengthening established ones is where we excel. We love helping others tell their story and discover their voice! But – this was the first time that we...
